Hub Management & the future of communication

hub-managementLast year, I contributed, among many other communication specialists including Jack Dorsey the co-founder of Twitter, to the well received book from Vincent Ducrey (French government New media advisor) titled “the Guide of Influence”:

The guide of Influence

The Guide of influence presents a method of managing the real-time information for decision makers and integrating traditional media with new media. This method is based on the concept of a « hub » conceived here as a channel of influence. Applied to the sphere of media and communication, the « hub » is a mapping of media relays that make up influence around a brand. This mapping enables you to view how the information is likely to spread in the media sphere, where is it taken, and how fast it goes.

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GE Energy & AER nominated for a 2011 Sabre Awards!

sabre awardsSince May 2009, GE Energy and the Assembly of European Regions (AER) have created an unprecedented cooperation between the public and the private sector in the fight against climate change.

The overall purpose of this initiative is to tackle climate change using an innovative holistic approach to address energy issues at the regional European level.

GE Energy and AER have brought together globally renowned energy experts and regional public decision makers. The partnership supports the European Union’s energy strategy and facilitates the creation of a benchmark centre of expertise to help provide energy solutions tailored to each European region need.

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2nd Annual European Regions Energy Day

European regions invest in an efficient energy future

2 years into their groundbreaking partnership, The Assembly of European Regions (AER) and GE Energy continue to pave the way towards a new and efficient energy future for Europe and its regions.

Brussels, Belgium – April 12th 2011 – Today marks the 2nd Annual European Regions Energy Day, a unique event of its kind in Brussels and a key date in the European energy calendar. This two-date event is co-organised by AER and GE Energy and represents an important step in the renewal of regional energy policies.

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2nd Annual European Regions Energy Day

English version

European Energy DaysEuropean regions invest in an efficient energy future

2 years into their groundbreaking partnership, The Assembly of European Regions (AER) and GE Energy continue to pave the way towards a new and efficient energy future for Europe and its regions.


Brussels, Belgium – April 12th 2011 – Today marks the 2nd Annual European Regions Energy Day, a unique event of its kind in Brussels and a key date in the European energy calendar. This two-date event is co-organised by AER and GE Energy and represents an important step in the renewal of regional energy policies.

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Euractiv Workshop

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Japan: the geo-political and geo-financial impacts

English version

JapanMore devastating than that of Hanshin in 1995, the Tohoku earthquake and the tsunami that followed represent the worst crisis of this type in the archipelago since the Second World War. But outside of relief and urgent humanitarian care, the place of Japan in the world must also be evaluated according to the foreseeable economic impact of the new disaster on the third world economy.

This catastrophe without precedent of human, economic and financial consequences threatens the country’s economy and thus important geo-political and financial equilibriums, internally, in the region, but also far beyond.

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Energising Communications

Energising CommunicationsA one-size-fits-all philosophy rarely applies when it comes to raising the reputation and awareness of the countless goods, technologies and services that we use every day of our lives. You don’t have to be a master communicator to appreciate that adapting the way in which that offering is communicated to suit individual customers is critical to its success.

This is particularly true at GE Energy Europe, where our communication and public affairs department must support challenging goals in a highly complex and topical environment.

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